# Adam Freudenstein

Lucy Hoyle is a Content Marketing and Operations Manager based in the UK. She oversees editorial processes and systems, content strategy and prioritisation and the use of AI to optimise workflows. She previously supported Carta teams in Europe, APAC and the Middle East with localised content and international SEO.

Lucy Hoyle is a Content Marketing and Operations Manager based in the UK. She oversees editorial processes and systems,...

## Latest from Adam Freudenstein

**Equity**  
**August 2025**  
**Are your cap table and waterfall investor-ready?**  
Ensure your equity data can stand up to audits, due diligence, and investor calls with tools that deliver real-time answers and eliminate spreadsheet risk.  
[View](/content/uk/en/blog/llc-cap-table-waterfall-investor-ready/index.html)

**Equity**  
**August 2025**  
**Why your cap table and waterfall must be natively connected**  
Disconnected cap tables and waterfall models slow deals and add risk. Learn why PE-backed LLCs need a connected equity system for investor readiness.  
[View](/content/uk/en/blog/llc-cap-table-waterfall/index.html)

**article**  
**August 2025**  
**Are spreadsheets enough for your LLC cap table?**  
Learn why spreadsheet-based cap tables aren't designed to handle complex LLC ownership structures, and how using a purpose-built cap table management platform like Carta can help.  
[View](/content/uk/en/blog/llc-cap-table-spreadsheet/index.html)